Author Archives: Kira Jones

Tell This Pinkwasher: “Put the Brakes on Breast Cancer!™”

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By Karuna Jaggar, Executive Director

What do you call it when a giant auto company says they’re “dedicated to helping those touched by breast cancer,” but their vehicles drive up the risk of the disease? We call it pinkwashing.

And this Breast Cancer Industry Month, we’re calling out Ford Motor Company for driving up the risk of breast cancer.

Scientists have known for decades that the carcinogens and hormone disruptors in auto exhaust cause breast cancer, chemicals like benzene, 1,3-butadiene, and polycyclic aromatic hydrocarbons (PAHs). Even Susan G. Komen—which receives funding from Ford Warriors in Pink—recognizes that PAHs found in auto exhaust “may be associated with breast cancer.”

Astonishingly, earlier this year Ford announced they will almost exclusively sell SUVs and trucks in the U.S.—vehicles with higher cancer-causing emissions—and will stop selling nearly all other passenger cars, including their only 100 percent electric, zero emission vehicle.

Join us in telling Ford to stop pinkwashing and help put the brakes on the breast cancer epidemic by no longer making vehicles that produce exhaust.

As one of the Big Three automobile manufacturers in the U.S., Ford could make a big difference. Instead, Ford plans to focus on sales of higher-emission SUVs and trucks in the U.S. They’re even introducing a new diesel F-150 truck, which means now America’s best-selling vehicle, is offered with an engine that emits even more potent mammary carcinogens.

Instead of using their power as one of the largest auto manufacturers to lead the way in cleaning up the auto industry, Ford has actually been lobbying the Trump administration to lower emission standards. But it doesn’t have to be this way. The technology exists to make fully electric vehicles.

Warriors in Pink tells women that they have to fight hard against breast cancer. But it doesn’t matter how hard women “fight” if the air they breathe is full of cancer-causing chemicals because of Ford’s hypocrisy.

Join us in telling Ford that the best way to show they care about people affected by breast cancer is to make the shift to 100 percent zero emission vehicles.

Send your letter now directly to the executives of Ford and tell them to stop pinkwashing and help put the brakes on the breast cancer epidemic by no longer making vehicles that produce exhaust.

Food for Thought 2018 – Early Bird Tickets Available!

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By Lopa Pal, Development Manager

Every October we challenge the cancer industry and go after the most egregious pinkwasher of the yearJoin us October 15 for our 8th annual Action Speaks Louder Than Pink – Food for Thought fundraising dinner to support the campaign.

Early-bird tickets are now available! Last year, we had a full house and we don’t want you to miss out on what’s sure to be another powerful evening. Get your tickets today. Ticket prices will go up after September 21. 

The event will feature a powerful program highlighting our award-winning Think Before You Pink® campaign and a delicious four-course meal prepared by some of the Bay Area’s best (and most generous) chefs, including Eric Tucker from Millennium, Trudy Schafer from the Healing Hearth and Sascha Weiss from Project Juice. It’ll be an evening you won’t forget. We promise.

8th annual Action Speaks Louder Than Pink – Food for Thought dinner
Monday, October 15, 2018
6 – 9 p.m.
Green Room at the War Memorial & Performing Arts Center
401 Van Ness Avenue, 2nd Floor
San Francisco, CA 94102

Vegetarian and vegan options for all courses available upon request.
The venue is wheelchair accessible.

If you can’t join us in person, please consider joining us in spirit by making a donation or becoming an event sponsor. All proceeds from this event benefit our work to address and end the breast cancer epidemic.

We look forward to seeing you October 15!

 

Pinktober is Coming. Get Ready.

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By Kira Jones, Communications Manager

“Do something besides worry.” I was struck by the simple power of this slogan when I first came to Breast Cancer Action for a summer internship in 2007. Now, as the Communications Manager for this radical and compassionate organization that never shies away from the hard truths, the phrase rings just as true.

With Pinktober just around the corner, I’m excited to share some ways that you can “do something” to get ready for the onslaught of pink and to challenge the hypocrisy of the breast cancer industry. 

  1. Brush up on our “Critical Questions for Conscious Consumersso you’re ready to assess all the pink ribbon promotions—and help your community do the same.
  2. Create a “Don’t Pink For Me” fundraising campaign to support Breast Cancer Action.You can trust us because we’re free from conflicts of interest. Tell your friends and family “Don’t Pink for Me” and ask them to make a donation to Breast Cancer Action in your honor instead.
  3. Spread the word about our work and tell your friends to sign up for our emailsMake sure your family and friends are in-the-know about our campaign when we launch at the beginning of October.
  4. Like us on Facebook and follow us on TwitterBe ready to “like” and share our posts with your friends and retweet us using our this year’s Think Before Your Pink®campaign hashtag. Your active engagement helps amplify our message!
  5. Gather with others in the SF Bay Area Breast Cancer Action community at our Action Speak Louder than Pink – Food for Thoughtfundraising dinner on October 15 for a thought-provoking program accompanied by a delicious meal.

Together, year after year, our collective action has changed the landscape of pink ribbon marketing and made pinkwashing companies change their ways. Let’s do it again this year. We’re counting down the days until we launch this year’s Think Before You Pink® campaign. Watch for an email about how you can join us in action!

This is What the #CancerResistance Looks Like

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By Karuna Jaggar, Executive Director

Breast Cancer Action has always been a radical cancer organization—from our founders to our ever-growing community of fierce, persistent activists. That’s because women’s bodies and women’s health have always been social justice issues. As activists across the country are calling for justice and demanding change, Breast Cancer Action is leading the #CancerResistance!

DONATE NOW to support the #CancerResistance!

The country is at a crossroads, and people across the country are calling for social justice as part of a broad and powerful growing movement. #MeToo is pushing back on patriarchy and entrenched misogyny. #BlackLivesMatter is shining a light on police violence and racism. #NeverAgain is changing the conversation about gun violence. With your support, Breast Cancer Action is challenging the cancer industry as we lead the #CancerResistance.

Our work has never been more important than it is right now. Work that matters for the millions of people who are living with and at risk of breast cancer. Work that can’t be separated from the larger push for social justice. Work that makes sure women’s health never gets sidelined.

Your gift is more important than ever and funds our vital grassroots activism.
DONATE TODAY
 and we’ll send you your own “This is What the Cancer Resistance Looks Like” sticker
.

Thanks to the support of donors and members like you, we’re fighting the cancer industry—the interconnected web of corporations that profit from and contribute to the disease while working hand in hand with multi-million dollar nonprofits to raise billions in the name of breast cancer.

And we’ve shown again and again that when people like you and me join together to demand a better world, we can and we do win, against the odds.

There’s a lot that needs to change right now to address and end the breast cancer epidemic. And I can assure you, we will persist, until lives and communities aren’t threatened by breast cancer! So much is at stake. Please donate today and join the #CancerResistance.

Acting Out Variety Show and Fundraiser – Save the Date!

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By The Breast Cancer Action Team

We’re excited to announce that our 6th Annual variety show and fundraiser, Acting Out – for the Health of It, is coming up soon on March 15 in San Francisco, CA.

Events like this are a way to connect with your community, and a critical way for us to raise the money that funds our work. It’s also a great opportunity to celebrate our shared values as we recommit to the long-term work ahead of us.

We hope you can join us for a fun, provocative evening filled with bold performers who all share a commitment to health justice. Comedian, activist and playwright Luna Malbroux will emcee the festivities. You’ll laugh out loud, enjoy dynamic performances from Bay Area musicians, comedians and dancers and be moved by readings from Breast Cancer Action members. Join us for the VIP reception before the show, and savor delicious hors d’oeuvres, refreshing beverages and an exclusive musical performance!

Thursday, March 15, 2018
VIP Reception from 6:00 – 7:00 p.m.
Variety Show from 7:00 – 9:30 p.m. (doors open at 6:45 p.m.)
Brava Theater Center – 2781 24th Street, San Francisco

 

 


There will be a program intermission with concession stand snacks and beverages available for purchase, and a silent auction featuring one-of-a-kind dining, fitness and retail experiences.

Get your tickets now! And if you purchase more than three tickets today, you’ll get one free entry into our drawing for some fabulous prizes, including two season tickets to San Francisco’s acclaimed Magic Theater.

We look forward to Acting Out with you March 15!

P.S. If you don’t live in the San Francisco Bay Area, please pass along the invite to your friends and family in the area!

Last Chance! Donate Today.

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Last Chance Graphic 2017 FINAL

Only 3 Days Left to Donate!

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3 Days Left Alert Graphic 2017 FINAL

Knowing the Threats We’re Facing

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By Karuna Jaggar, Executive Director

Our work is centered on breast cancer, but our impact goes far beyond the disease. We connect the dots between issues and we work at the intersection of feminism, environmental justice, and health activism. Plus, you can ALWAYS count on us to put women’s health before corporate profits because we never take money from companies that profit from or contribute to breast cancer. Donate now to support our work.

We have our work cut out for us and we’ve never been more urgently needed than at this critical time, when healthcare is threatened and regulatory agencies are being disempowered. We’re facing reductions in healthcare coverage, an increased risk of exposure to cancer-linked toxins, and weaker standards for treatment approvals. Make your year-end gift now to ensure we have the resources we need to face the current threats.

Our grassroots members, like you, ensure we have the resources we need to work tirelessly to support women living with breast cancer, honor those who have died, and protect the health of future generations.

We need your support so we can continue to demand that:

  • Social justice is at the forefront of the breast cancer movement
  • Healthcare standards are evidence-based and patient-centered so women have the information they need to make their own healthcare decisions
  • Public health comes before corporate profit in all regulatory agencies and the precautionary principle is followed
  • We have a healthcare system that provides everyone with access to high quality, affordable care
  • There is accountability and transparency in breast cancer fundraising while we challenge mainstream pink ribbon narratives and culture.

Knowing what we’re facing, your donation matters now more than ever. Thank you for making our work possible.

With heartfelt gratitude and in solidarity.

Thank YOU!

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By Karuna Jaggar, Executive Director 

A HUGE thank you to everyone who helped us exceed our #GivingTuesday goal yesterday—together 176 Breast Cancer Action members raised $24,136 to fund our work! Your response to our #GivingTuesday match was awesome and because of incredible members like you, we soared past both our matching goals.

Your donations will be put to use right away upholding the highest standards for treatment approvals, working to eliminate exposures to toxic chemicals that can increase the risk of breast cancer or interfere with treatment, uplifiting the diverse voices in the face of narratives that exclude marginalized communities, and pushing back on corporate profiteering off women’s bodies.

Giving Tuesday was a great way to kick off a really important time for Breast Cancer Action
. We raise 25% of our annual budget during the month of December, and the vast majority of our funding comes from individuals like you.

If you haven’t already, I hope you’ll chip in and make your year-end gift today to fund our fearless activism for women at risk of and living with breast cancer. You can help ensure we have the resources we need to put YOU first and stave off the current threats to women’s health and well-being.

Thank you from all of us at Breast Cancer Action. We are deeply grateful.

P.S. If you made a donation yesterday, don’t forget to fill our your employer’s matching gift form and make your gift go even further.

Help us Crush our SECOND #GivingTuesday Match

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By Karuna Jaggar, Executive Director

Breaking! Your response to our #GivingTuesday match has been awesome! We’re thrilled to announce a SECOND match: An anonymous donor has offered an additional dollar-for-dollar match up to $5,000Because of incredible members like YOU, we crushed our $15,000 #GivingTuesday matching goal! Help us crush this one, too.

A day like #GivingTuesday is important to us because we don’t take money from companies that profit from or contribute to cancer. We raise a large portion of our funding from individuals like YOU during this time of year.

From now until midnight the generous donor will match any donation you make dollar-for-dollar, up to $5,000! Make your Giving Tuesday gift nowTake advantage of this opportunity and help us raise an additional $10,000 by midnight! We can do it with your help!

Don’t miss this great opportunity to double your impact and help end the breast cancer epidemic. Every dollar you donate will be DOUBLED!  

Now more than ever, we need an independent watchdog for women’s health like Breast Cancer Action. And now more than ever, Breast Cancer Action needs your support to fund our work. Donate right now

With gratitude.

P.S. #GivingTuesday is a global day of giving back during the consumerism of the holiday season. We’re a small organization with an outsized impact that never takes money from companies that profit from or contribute to cancer. Donate right now to double the impact of your donation. 

It’s #GivingTuesday – All Gifts Will be MATCHED

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By Karuna Jaggar, Executive Director 

Today is #GivingTuesday and every dollar you donate to Breast Cancer Action will be DOUBLED! Thanks to the generosity of long-time donor Ambassador James Hormel and his husband Michael Nguyen, each dollar you donate will be matched up to $15,000.

The current threats to women’s health and well-being are real and immediate. That’s why Breast Cancer Action’s role as an independent cancer activist organization and rapid-response watchdog has never been more urgently needed. Our work is centered on breast cancer, but our impact goes far beyond the disease. Working at the intersection of feminism, environmental justice, and health activism, we connect the dots between issues.

Jim and Michael believe in and support Breast Cancer Action’s work—which is why they’ve chosen to leverage their annual contribution to make your donation go even further. This means your #GivingTuesday gift will have double the impact. Help ensure we have the resources we need to push back on the current threats from an administration that’s targeting vulnerable communities, challenging established science, and bolstering corporate control of our regulatory protection agencies.

Your donation today is an investment in social change. Donate now to double the impact of your gift and help us raise $30,000 to fund our work to address and end the breast cancer epidemic.

We simply cannot do our critical work without you! Thank you so much for supporting our work to achieve health justice for all women at risk of and living with breast cancer.

With heartfelt gratitude.

P.S. #GivingTuesday is a global day of giving back during the consumerism of the holiday season. We’re a small organization with an outsized impact that never takes money from companies that profit from or contribute to cancer. This is a great opportunity to double the impact of your donation.

Join Us in Putting a Knot in the Pink Ribbon!

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On the 25th anniversary of the pink ribbon, we’re angry. Angry that too many women are diagnosed with and die from breast cancer. Angry that women of color and underserved communities are disproportionately burdened. Angry about the exploitation of the disease for profit. And angry that there’s so little to show for 25 years of pink ribbon awareness and billions spent on pink ribbon products.

Tell global cosmetics giant and pink ribbon pioneer, The Estée Lauder Companies, to stop the betrayal and be honest that:

  1. Empty awareness and publicity stunts are a distraction and cannot “create a breast cancer-free world.”
  2. No amount of positive thinking will prevent women from being diagnosed with or dying from breast cancer.
  3. The chemicals in their products may increase the risk of breast cancer and might even interfere with treatment. Tell them to clean up their products and stop pinkwashing!

The pink ribbon has long since replaced the meaningful actions needed to address and end the breast cancer epidemic. Women at risk of and living with breast cancer deserve better than Estée Lauder’s distraction of illuminating 1000+ world landmarks pink “for awareness.” We deserve more than platitudes to “choose happy,” “laugh often,” and “smile,” which shame and blame us for our disease. And we deserve not to be exposed to chemicals that are suspected to increase the risk of breast cancer—and might even interfere with treatmentsby the very company that claims to care about the disease.

 

If Estée Lauder is really serious about their self-proclaimed mission “to create a breast cancer-free world,” they will put their marketing, mere awareness, and positive platitudes aside. They will stop pinkwashing and take meaningful action that makes a difference to all women, from allcommunities who are at risk of and living with breast cancer.

This isn’t a time for celebration. It’s a time for anger. It’s a time for action.

For more about the campaign, read the brief here and spread the word on Facebookand Twitter!

Get Ready for Pinktober

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By Kira Jones
Communications Officer

Breast Cancer Awareness Month (or as we call it, “Breast Cancer Industry Month”) is less than a month away. It’s time to get ready.

Over the years we’ve seen it all: pink fracking drill bits for breast cancer, pink buckets of chicken, pink vacuum cleaners, pink handguns. And, a lot of these pink ribbon promotions do more for a corporation’s bottom line than for women at risk of and living with breast cancer. Some pink ribbon products may even increase the risk of breast cancer because they contain cancer-linked toxins, a hypocritical practice we call pinkwashing. But together we’ve made these companies change their ways.

So here are 5 things you can do to get ready for Pinktober:

  1. Brush up on our “Critical Questions for Conscious Consumers so you’re ready to think critically about pink ribbon promotions—and help your community do the same.
  2. Support Breast Cancer Action through your own “Don’t Pink For Me”You can trust us because we’re free from conflicts of interest. Tell your friends and family “Don’t Pink for Me” and ask them to make a donation to Breast Cancer Action in your honor instead.
  3. Tell your friends to sign up for our emailsMake sure your family and friends are in-the-know about our campaign when we launch at the beginning of October.
  4. Like us on Facebook and follow us on TwitterBe ready to “like” and share our posts with your friends and retweet us using our campaign hashtag.
  5. Support our work and gather with others in the SF Bay Area Breast Cancer Action community at our Action Speak Louder than Pink – Food for Thought event on October 16 for a thought-provoking program accompanied by a delicious meal.

The best way to prep for the month-long parade of pink is to get ready to use the collective power we have to make change. We truly can’t make a difference without you.

PS. Wondering where the pink ribbon came from? Learn about the history here.

SAVE THE DATE 10/16: 7th Annual Action Speaks Louder Than Pink–Food for Thought

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Food-for-Thought-2016-square-collage-300-e1499895240874By Lopa Pal, Development Manager

If you like to eat delicious food and support the work of fierce breast cancer activists, mark your calendar for this fabulous event.

Action Speaks Louder Than Pink–Food for Thought
Monday, October 16, 2017
6:00–9:00PM
Green Room at the War Memorial & Performing Arts Center
401 Van Ness Avenue
San Francisco, CA

Support Breast Cancer Action’s work and mingle with like-minded people, all while enjoying a delectable four-course dinner prepared by celebrated Bay Area chefs. This year Eric Tucker, from Millennium, and Bronson Macomber, formerly of Prosper, are preparing our meal, with vegetarian and vegan options available for all courses. Learn about Breast Cancer Action’s award-winning campaign Think Before You Pink® and this year’s pinkwashing target. We promise, you’ll never see a pink ribbon the same way again.

Stay tuned for more information about sponsorships, ticket sales, chefs, and the program. In the meantime, mark your calendars and tell your friends!

We hope to see you on October 16th!

P.S. Not in the Bay Area? You can tell your friends and family who are to join us, you can support the event as a sponsor, or you can make a tax-deductible donation.

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