By Annie Sartor, Policy and Campaigns Coordinator
Are you dreading October, a.k.a. Breast CancerIndustry Month? Are you bracing yourself for this year’s parade of pink ?
Don’t bury your head in the sand just yet! Join me and other pink ribbon-fatigued activists on our next free community webinar in October, when we’ll ask and explore “What Are Pink Ribbons Hiding?” and how we can use this year’s Breast Cancer Industry Month to make a real change in the breast cancer epidemic.
Why is the breast cancer epidemic still raging after 30 years of “awareness” and pink ribbon products? Each year, corporations pack the shelves with pink ribbon products, surrounding us with “breast cancer awareness” messages. These products help raise billions of dollars in the name of breast cancer, yet more than 40,000 women in the U.S. still die of the disease every year.
And some of these pink ribbon products actually contain chemicals that increase our risk of breast cancer! At Breast Cancer Action, we call this pinkwashing: when companies make money off breast cancer while also increasing our risk of the disease. Time and again, companies are profiting off breast cancer while women are paying with their lives.We’ve had it up to here with this hypocritical practice.
I’m hosting this important webinar with my friend and colleague, Angela Wall, Breast Cancer Action’s Communication Director, and I sure hope you can join us.
RSVP for the free webinar today: Wednesday, October 16th at 10am PST/1pm EST orThursday, October 17th at 2pm PST/5pm EST. Learn about what you can do differently this October because change happens when we come together to demand it.
For your convenience, we are offering the webinar at two different times. Click on the links above to register for the time and day that works for you.
Looking forward to “seeing” you there!